|
|
Losing the War of Words
by Kevin Murphy
Farmers sense the need to reconnect with
consumers and with those who represent their products to those consumers. Their mounting frustration arises from a sense that their voices are muffled by the layers of people who now inhabit the space between them and the ultimate consumer. Worse yet, they feel they’re missing out on the conversation because farmers, and those speaking on their behalf, are losing in a new war of words. ...
 Download Full Article (1823K)
You will need Adobe Acrobat to view downloaded articles
©Copyright 2008, Angus Productions Inc., All rights reserved.The Angus Journal is a registered trademark and the property of Angus Productions, Inc., St. Joseph, Missouri 64506
|
|
|
Click here to visit the Angus Journal site
|